Sans Superellipse Hiray 9 is a very bold, very narrow, low contrast, upright, normal x-height font visually similar to 'Sharp Grotesk Latin' and 'Sharp Grotesk Paneuropean' by Monotype and 'Winner Sans' by sportsfonts (names referenced only for comparison).
Keywords: headlines, posters, packaging, branding, sports graphics, industrial, poster-ready, assertive, retro, space-saving, maximum impact, brand punch, modern utility, condensed, blocky, rectilinear, rounded corners, compact counters.
A compact, condensed sans with heavy, even strokes and a predominantly rectilinear construction. Curves resolve into rounded-rectangle shapes rather than true circles, giving bowls and counters a squared, superelliptical feel. Terminals are blunt and clean, apertures are tight, and interior counters run small, creating strong ink presence and high density. The overall rhythm is vertical and steady, with minimal stroke modulation and crisp edges that keep the silhouettes bold and readable at display sizes.
Best suited to short, high-impact text such as headlines, posters, packaging fronts, logos, and sports or event graphics where strong vertical presence helps text cut through. It can work for subheads and callouts, but the tight counters and dense texture make it less ideal for long passages at small sizes.
The tone is forceful and no-nonsense, with a utilitarian, industrial flavor and a subtle retro poster sensibility. Its compressed proportions and blocky forms project urgency and impact, making it feel confident and attention-seeking rather than delicate or conversational.
The design appears intended to maximize visual impact in limited horizontal space, pairing a condensed footprint with robust stroke weight and squared-round geometry for a distinctive, modern-industrial voice. The consistent, low-modulation strokes prioritize solid silhouette recognition and bold typographic color in display settings.
In the sample text, the dense color and tight counters create a strong headline texture; spacing feels compact, reinforcing the compressed, high-impact look. Numerals and uppercase forms maintain the same squared-round logic, supporting consistent branding across alphanumerics.