Sans Normal Olrib 11 is a bold, normal width, low contrast, upright, normal x-height font visually similar to 'Abnormal' by Jan Buble and 'Antipol' by phospho (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, signage, friendly, confident, modern, playful, approachability, high impact, clarity, modern branding, rounded, geometric, soft, sturdy, high-impact.
A heavy, rounded sans with broadly geometric construction and softened corners throughout. Curves are smooth and generously proportioned, with wide bowls and open apertures that keep counters clear even at large, dense settings. Strokes are consistently thick with minimal modulation, creating an even, sturdy texture; joins and terminals read as clean and slightly blunted rather than sharp. The lowercase shows simple, single-storey forms (notably a and g) and a compact rhythm, while figures are large and blocky with rounded interiors, emphasizing mass and legibility.
Best suited for display work where clarity and impact matter: headlines, posters, brand marks, packaging, and bold UI moments such as hero banners or callouts. It can also work for short blocks of text when ample size and spacing are available, but its heavy color is most comfortable in titles, labels, and emphasis roles.
The overall tone is upbeat and approachable, with a contemporary, friendly character that still feels assertive. Its rounded geometry gives it a welcoming, slightly playful voice, while the weight and solidity add confidence and visibility for attention-driven messaging.
This design appears intended to deliver a high-impact, friendly sans voice by combining geometric, rounded forms with a dense, even stroke. The emphasis is on immediate readability and approachability, supporting contemporary branding and prominent display typography.
In the sample text, the dense color and tight internal spacing produce a strong typographic “wall,” making it particularly effective in short bursts. Round letters like O, Q, and e read especially smooth and stable, and the punctuation and dots appear crisp and sturdy at the displayed sizes.