Sans Normal Goluf 10 is a light, normal width, low contrast, italic, normal x-height font.
Keywords: ui, branding, headlines, posters, editorial, modern, friendly, casual, clean, tech, legibility, modernity, approachability, clarity, rounded, humanist, slanted, open apertures, soft terminals.
A rounded sans with a consistent rightward slant and smooth, low-modulation strokes. Forms are built from broad curves and open apertures, giving counters a clear, airy feel and keeping joins and terminals soft rather than sharp. Proportions are slightly varied by character (notably in the wide round letters and narrower straight-sided ones), creating a natural rhythm in text while staying visually uniform. Numerals follow the same rounded, gently slanted construction, with simple, unembellished shapes and comfortable spacing.
Well-suited to interface labels, product branding, and contemporary headlines where a clean italic sans is desired. It can also work for short editorial passages, pull quotes, and promotional materials that benefit from a friendly, modern tone and clear letterforms at a range of sizes.
The overall tone reads contemporary and approachable, balancing a clean, utilitarian structure with a relaxed italic energy. Its rounded geometry and open shapes soften the voice, making it feel friendly and informal without becoming playful or decorative. The slant adds motion and a mild personal touch that suits conversational copy.
Likely designed to provide a practical, modern italic sans that stays legible and neutral while adding warmth through rounded construction. The emphasis appears to be on smooth geometry, open counters, and an easy reading rhythm for everyday display and UI-oriented typography.
Curves dominate the design, with minimal angularity and a steady stroke presence across caps, lowercase, and figures. The italic is an oblique-style slant rather than a calligraphic script, so text keeps a straightforward, modern texture while gaining forward momentum.