Sans Normal Bokag 1 is a regular weight, wide, low contrast, upright, normal x-height font visually similar to 'Branden Blur' by Craft Supply Co, 'Campuni' by Identity Letters, 'Rawson' by Latinotype, 'Anona' by Nova Type Foundry, and 'Orqquidea' by PeGGO Fonts (names referenced only for comparison).
Keywords: ui, branding, signage, headlines, editorial, modern, neutral, friendly, clean, confident, versatility, clarity, contemporary tone, readability, simplicity, geometric, rounded, open, crisp, even.
A clean sans serif with largely geometric construction and smooth, circular curves. Strokes are even and steady, with rounded bowls and open apertures that keep counters clear. Terminals are mostly blunt and crisp, while joins stay controlled and consistent, producing an orderly rhythm in both uppercase and lowercase. Proportions feel comfortably broad, with generous internal space and straightforward, legible figures.
Well-suited to interface typography, wayfinding, and general-purpose branding where clarity and a contemporary feel are priorities. It also performs well for headlines and short editorial passages, where its open shapes and even spacing help maintain legibility at a range of sizes.
The overall tone is modern and neutral with a friendly, approachable smoothness. Its simplicity and even color give it a pragmatic, no-nonsense character that still feels contemporary rather than technical or cold.
The design appears intended as a versatile, everyday sans: straightforward letterforms, consistent stroke logic, and open counters aimed at dependable readability and broad applicability across print and digital contexts.
In text, the font maintains an even typographic color with clear word shapes and distinct counters. Uppercase forms read solid and stable, while the lowercase keeps a simple, functional silhouette that supports continuous reading.