Sans Normal Ihdam 4 is a regular weight, wide, monoline, upright, normal x-height font.
Keywords: branding, packaging, posters, headlines, children’s media, friendly, playful, casual, approachable, youthful, approachability, warmth, simplicity, cheerful tone, everyday readability, rounded, soft, bubbly, informal, open.
A rounded sans with smooth, monoline strokes and generously softened terminals throughout. Forms lean on broad curves and slightly squarish counters, giving letters a plump, buoyant silhouette. Proportions feel roomy with wide capitals and open apertures, while the lowercase maintains simple, single-storey constructions (notably a and g) and a compact, even rhythm. Numerals are similarly rounded and clear, with gentle bends and consistent stroke endings that keep the texture light and uniform.
Well suited to branding and packaging that benefits from a friendly, rounded voice, as well as posters, headlines, and short UI or in-app labels where warmth is desired. It also fits children’s media, casual editorial callouts, and event graphics where a soft, welcoming texture helps set the tone.
The overall tone is warm and easygoing, with a hand-friendly, kid-lit sensibility rather than a technical or corporate voice. Its soft corners and bouncy curves create an inviting, upbeat feel that reads as approachable and conversational.
The design appears intended to provide a clean sans framework with softened geometry and a deliberately playful, approachable personality. Its consistent stroke weight and rounded finishing aim to keep text looking smooth and non-threatening while remaining straightforward to read in short to medium settings.
Distinctive details include a rounded, open-leaning capital G with a small inward bar, a simple vertical I, and a lowercase t with a short, rounded crossbar. The punctuation and dots are circular and prominent, reinforcing the playful, soft-edged character.