Sans Normal Yibab 3 is a very bold, normal width, medium contrast, upright, normal x-height font visually similar to 'Swiss 721' by Bitstream, 'Newhouse DT' by DTP Types, 'Helen Bg' by HS Fonts, and 'Helvetica' and 'Trade Gothic Next Soft Rounded' by Linotype (names referenced only for comparison).
Keywords: posters, headlines, packaging, labels, album art, rugged, punchy, industrial, retro, hand-inked, display impact, distressed texture, vintage utility, handmade feel, textured, blunt, blocky, inked, weathered.
A heavy, compact sans with blocky silhouettes and softly rounded corners. Strokes are broad and mostly monolinear, but the outlines show deliberate irregularity: edges look inked or stamped, with small nicks and waviness that create a worn texture. Counters are tight and rounded-rectangular, and joins are blunt, giving letters a sturdy, poster-like footprint. Numerals and capitals read solid and squared-off, while lowercase forms keep the same dense rhythm with a slightly informal, uneven finish.
Best suited to headlines, posters, packaging, labels, and other display situations where strong presence and texture are desirable. It can add character to brand marks and short callouts, especially where a rugged or industrial feel is needed. For longer passages, generous size and spacing will help preserve clarity.
The overall tone is tough and tactile, like lettering printed from a rubber stamp or cut from rough material. It feels utilitarian and bold, with a vintage, workshop/label sensibility rather than a slick contemporary polish. The texture adds energy and a handmade grit that makes short statements feel emphatic.
The design appears intended to combine a straightforward, geometric sans foundation with a deliberately distressed, inked surface to evoke stamped or printed ephemera. Its goal is impact and character: bold shapes for legibility at a distance, plus texture to signal authenticity and grit.
In continuous text the rough perimeter creates a lively edge, but the dense counters and heavy color make it most comfortable at larger sizes. The texture is consistent across letters and numbers, helping maintain cohesion in headings and display lines.