Sans Superellipse Idrag 2 is a very bold, normal width, medium contrast, upright, tall x-height font visually similar to 'ATF Alternate Gothic' and 'ATF Railroad Gothic' by ATF Collection, 'Etrusco Now' by Italiantype, 'Amsi Pro' by Stawix, 'Lektorat' by TypeTogether, and 'Herokid' by W Type Foundry (names referenced only for comparison).
Keywords: headlines, posters, packaging, logos, sports branding, punchy, playful, retro, sporty, friendly, impact, approachability, retro display, headline clarity, brand presence, blocky, rounded, compact, sturdy, soft corners.
A heavy, all-caps-forward sans with rounded-rectangle construction and softened corners throughout. Strokes are thick and even with minimal modulation, producing dense, high-impact letterforms and compact counters. Curves read as squarish bowls and superellipse-like rounds (notably in C, O, S, and 8), while joins and terminals stay blunt and clean. Lowercase follows a simplified, robust model with single-storey a and g, tight apertures, and short ascenders/descenders that keep lines visually packed. Numerals are bold and blocky, matching the overall squat, poster-oriented rhythm.
Best suited to headlines, posters, and campaign graphics where bold silhouettes are an asset. It also fits packaging, labels, and logo wordmarks that want a sturdy, friendly presence, and works well for sports or entertainment branding. For longer text, it will generally perform better in short bursts (subheads, callouts) than in dense paragraphs due to its weight and tight internal space.
The tone is loud, confident, and approachable, balancing toughness with friendly rounding. It nods to vintage display typography—sports, signage, and mid-century advertising—while staying clean and contemporary enough for modern branding. Overall it feels energetic and attention-seeking rather than refined or delicate.
The design appears intended to deliver maximum impact with a rounded, approachable geometry—combining chunky, sign-like forms with subtle counter-preserving details to maintain clarity at large display sizes. Its consistent, simplified shapes suggest a focus on strong rhythm and quick recognition in branding and headline settings.
The strong ink traps/inner notches visible in several glyphs (e.g., B, R, a, e) help preserve interior shapes at heavy weight and add a distinctive, slightly industrial flavor. Spacing appears intentionally tight, encouraging use at larger sizes where the chunky silhouettes and counter-shapes can breathe.