Sans Normal Ogta 3 is a very bold, wide, low contrast, upright, normal x-height font.
Keywords: headlines, branding, posters, signage, packaging, confident, friendly, modern, energetic, straightforward, impact, clarity, bold branding, display emphasis, legibility, geometric, rounded, blunt terminals, solid, compact counters.
A very heavy, geometric sans with generous curves and sturdy, compact counters that stay open at display sizes. The construction favors smooth, round bowls and blunt terminals, with minimal modulation and a steady, even rhythm across the alphabet. Proportions feel broadly set and stable, with a large footprint and strong horizontal presence; apertures and joins are simplified for clarity, and the numerals match the same robust, rounded logic.
Works best for branding, posters, headlines, and large-scale typography where a bold, contemporary look is needed. It’s a strong fit for packaging, signage, editorial display, social graphics, and UI moments like hero headers or big callouts, especially when you want friendly solidity rather than sharp tech minimalism.
This typeface gives off a confident, upbeat tone with a friendly, contemporary feel. Its heavy presence reads assertive and attention-grabbing without becoming aggressive, making it feel approachable and energetic. The overall impression is modern and straightforward, suited to bold statements and clear messaging.
The design appears intended for high-impact display use where immediate readability and a strong typographic voice are priorities. Its simplified geometry and consistent weight aim to keep letterforms clean and recognizable while maximizing visual density for headlines and short phrases.
Round letters like O and C feel particularly circular and uniform, while forms like S and G maintain smooth, simplified curves that reinforce the geometric theme. The overall texture is dense and stable, making it most effective when given space and used at larger sizes.