Sans Normal Domor 7 is a light, normal width, medium contrast, upright, normal x-height font.
Keywords: ui text, branding, editorial, signage, packaging, modern, refined, clean, technical, calm, modern utility, clarity, versatility, polished neutrality, geometric, open apertures, round terminals, tapered joins, high legibility.
A clean, geometric sans with round bowls and carefully controlled curves paired with straight, crisp strokes. Weight is even and airy, with subtle modulation showing up as gentle thinning at joins and in a few curved transitions rather than overt calligraphic contrast. Counters are generous and apertures stay open, keeping forms like C, e, and s clear at text sizes. The lowercase uses mostly single‑storey a and g, a simple, functional construction that reads contemporary; numerals follow the same smooth, circular logic with neat, uncluttered silhouettes.
Works well for interface typography, product branding, and contemporary editorial layouts where clarity and a polished tone are needed. The open shapes and steady spacing support longer passages, while the smooth geometry also holds up for headlines, signage, and packaging where clean forms need to reproduce reliably.
The overall tone is modern and composed, with a refined, engineered feel rather than expressive or playful styling. Its smooth geometry and restrained detailing give it a neutral, trustworthy voice that can feel quietly premium when set large.
The design appears intended as a versatile, contemporary sans that balances geometric construction with small refinements for readability and texture. It aims to feel neutral and modern in text, while remaining crisp and presentable in display sizes.
Round forms are particularly consistent across O/Q/0 and related bowls, producing a steady rhythm in continuous text. A few characters show distinctive, slightly tapered connections (notably around k and some curved joins), adding a touch of sophistication without breaking the otherwise straightforward structure.