Sans Normal Bimaj 6 is a bold, normal width, low contrast, upright, normal x-height font visually similar to 'Averta PE' by Intelligent Design; 'Avenir Next Paneuropean' by Linotype; 'Infoma' by Stawix; and 'Raldo RE', 'URW Form', and 'URW Grotesk' by URW Type Foundry (names referenced only for comparison).
Keywords: headlines, branding, posters, signage, packaging, modern, confident, friendly, clean, functional, clarity, impact, contemporary branding, versatility, rounded, geometric, closed apertures, large counters, high legibility.
A rounded, geometric sans with substantial stroke weight and smooth, uniform curves. Circular forms (notably O, C, and the numerals) feel close to true-round, while straight strokes terminate with clean, square ends. Counters are generous and the rhythm is steady, with compact joins and mostly closed apertures that keep shapes solid at larger sizes. The lowercase shows a single-storey a and g, a short-armed t, and a straightforward, utilitarian construction that stays consistent across letters and figures.
It suits bold headlines and brand marks that need a clean, modern voice, as well as posters and packaging where strong shapes must hold up at a distance. Its even texture and clear forms also work for short blocks of UI or editorial text when set with comfortable spacing.
The overall tone is contemporary and approachable, combining a sturdy, no-nonsense presence with soft, rounded geometry. It reads as confident and practical rather than delicate or expressive, making it feel dependable and brand-forward.
The design appears intended as a contemporary, rounded sans that prioritizes clarity and impact. Its consistent geometry and sturdy forms suggest a focus on versatile display use while remaining readable in supporting text.
Figures appear clear and weight-matched to the letters, with round numerals that align visually with the typeface’s circular bowls. The uppercase has a strong, poster-like presence, while the lowercase maintains an even color and predictable spacing that supports continuous reading.