Sans Normal Olguh 3 is a very bold, normal width, low contrast, upright, normal x-height font visually similar to 'Grand Holiday' by Bale Type, 'JT Olifer' by Jolicia Type, 'Devinyl' by Nootype, and 'Morph' by TipoType (names referenced only for comparison).
Keywords: headlines, posters, packaging, branding, logos, friendly, playful, punchy, retro, impact, approachability, display clarity, retro flavor, rounded, soft-cornered, bulky, compact, high-ink.
A heavy, rounded sans with compact internal counters and broadly curved bowls that keep the overall color dense and even. Strokes are monolinear and upright, with softly squared terminals and a slightly squarish circle logic in letters like C, G, O, and Q. The lowercase is built on sturdy, simple shapes with short, thick joins and minimal modulation, while the numerals share the same chunky geometry and closed apertures. Spacing reads generous for the weight, helping the forms stay legible despite the tight counters.
Best suited to headlines and short statements where its dense weight and rounded construction can read clearly at medium to large sizes. It works well for branding, packaging, and punchy promotional graphics that benefit from a friendly, high-impact voice.
The tone is bold and approachable, with a friendly, slightly retro sign-painting energy. Its rounded geometry and stout proportions make it feel confident and upbeat rather than severe or technical.
The design appears intended to deliver maximum visual impact with a warm, rounded character, prioritizing simple silhouettes and consistent stroke weight for clear, energetic display typography.
Round letters lean toward a squared-oval construction, and several forms (notably the lowercase a and g) emphasize simple, single-storey silhouettes that reinforce an informal, display-forward personality. The heavy punctuation-like dots (i/j) and compact apertures add to the strong, poster-ready presence at larger sizes.