Sans Normal Luniv 12 is a very bold, normal width, low contrast, italic, normal x-height font visually similar to 'Avita' by Bykineks, 'Alderamind' and 'Glembo' by Differentialtype, 'Koran' by Genesislab, 'Demoise Sans Serif' by Maculinc, 'Mantey' by Salamahtype, and 'Inovasi' by XdCreative (names referenced only for comparison).
Keywords: headlines, posters, sports branding, logos, packaging, sporty, punchy, confident, energetic, modern, impact, motion, attention, branding, slanted, rounded, blocky, compact, bold.
A heavy, right-slanted sans with rounded construction and a dense, compact footprint. Strokes stay broadly uniform with minimal modulation, producing solid counters and strong, simple silhouettes. Curves are generously rounded, while joins and terminals lean toward blunt, slightly angled cuts that reinforce the forward motion. The overall rhythm is tight and impactful, with sturdy bowls and straightforward geometry that keeps letterforms highly legible at display sizes.
Best suited to short, high-impact text such as headlines, posters, and promotional graphics where the bold slant can drive attention. It also works well for sporty branding, event materials, and packaging that benefits from a strong, energetic voice. For longer passages, its density and weight suggest using generous tracking and leading.
The tone is assertive and kinetic, with a forward-leaning stance that feels fast and competitive. Its chunky, rounded shapes read as friendly but forceful, conveying momentum and confidence rather than delicacy.
The design appears intended to deliver a bold, contemporary italic sans optimized for momentum and presence. By combining rounded geometry with blunt, angled terminals, it aims to balance approachability with a hard-hitting, display-forward personality.
Round letters (like O and 0) appear notably full and weighty, and many forms show subtle wedge-like finishing on diagonals that adds snap without introducing true serifs. The figures share the same compact, muscular build as the letters, supporting consistent emphasis in mixed alphanumeric settings.