Sans Normal Ogsy 2 is a very bold, wide, low contrast, upright, normal x-height font visually similar to 'Croih' by 38-lineart, 'Izmir' by Ahmet Altun, 'BR Shape' by Brink, 'Heavitas Neue' by Graphite, 'Kinetika' by Monotype, 'Gilmer' by Piotr Łapa, 'Galano Grotesque' by René Bieder, and 'Carmen Sans' by StudioJASO (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, signage, confident, friendly, modern, punchy, clean, impact, clarity, approachability, modernity, simplicity, rounded, compact, sturdy, geometric, soft-cornered.
A heavy, rounded sans with sturdy, even stroke weight and simplified, geometric construction. Curves are smooth and generously radiused, with large bowls and open apertures that keep counters readable at display sizes. Terminals are clean and blunt, giving letters a compact, blocky silhouette despite the rounded forms. The overall rhythm is consistent and bold, with numerals and capitals sharing the same solid, poster-ready presence.
Best suited to headlines, logos, and short, high-impact copy where its dense weight and rounded geometry read as confident and contemporary. It can work for signage and packaging that needs immediate legibility and a friendly, modern presence, especially when set with generous spacing.
The tone is assertive and contemporary, balancing strength with approachability. Its rounded shapes soften the impact of the heavy weight, producing a friendly, straightforward voice suited to attention-grabbing headlines without feeling sharp or aggressive.
Likely designed as a bold, geometric display sans that prioritizes immediate readability and a strong silhouette. The rounded construction and simplified shapes suggest an intention to feel modern and approachable while still delivering maximum visual impact.
The design emphasizes clear interior spaces—especially in round letters like O, Q, and 8—while maintaining tight, simplified detailing in joins and diagonals. The lowercase has a sturdy, utilitarian feel with single-storey forms where applicable, reinforcing a modern, uncluttered texture in text blocks.