Sans Normal Ohluv 2 is a bold, normal width, low contrast, upright, normal x-height font visually similar to 'Endeavor' by Lucas Tillian, 'Centra No. 2' by Monotype, 'Grava' by Positype, and 'Santral' by Taner Ardali (names referenced only for comparison).
Keywords: headlines, posters, branding, signage, packaging, friendly, modern, confident, approachable, clean, impact, legibility, modernity, approachability, simplicity, geometric, rounded, solid, compact, high legibility.
A heavy, geometric sans with broad, round counters and smoothly curved bowls paired with straight, crisply cut terminals. Proportions are compact and even, with sturdy verticals and a consistent stroke presence that keeps forms stable at display sizes. The lowercase is single‑storey in key letters (notably a and g), with circular dots on i and j and simple, open apertures that preserve clarity. Overall spacing reads balanced and controlled, supporting dense set text without looking spindly.
Best suited for headlines, posters, and brand wordmarks where a strong, friendly geometric voice is needed. The sturdy shapes and open counters also make it practical for short UI headings, signage, and packaging where quick recognition and consistent texture matter.
The tone is contemporary and approachable, with a friendly roundness that feels welcoming rather than austere. Its weight and simplified geometry add confidence and impact, giving it a straightforward, no-nonsense presence suited to modern branding.
The design appears intended to deliver a modern geometric sans feel with an emphasis on clarity and visual punch. By using simplified, rounded construction and sturdy proportions, it aims to stay highly legible while projecting an approachable, contemporary personality.
Round forms like O, C, and G lean strongly circular, while diagonals in letters such as A, V, W, X, and Y are clean and decisive. Numerals are similarly robust and geometric, matching the letterforms in color and rhythm for cohesive mixed-content setting.