Sans Normal Regaw 3 is a bold, normal width, monoline, upright, normal x-height font visually similar to 'Akzidenz-Grotesk Next' by Berthold, 'Ciutadella' and 'Isotonic' by Emtype Foundry, 'Aksioma' by Zafara Studios, and 'Leubner' by words+pictures (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, signage, friendly, playful, approachable, modern, impact, approachability, modern branding, display clarity, rounded, soft, chunky, compact, high-contrast counters.
A heavy, rounded sans with smooth curves, flat terminals, and consistently thick strokes. Forms are built from broad circular and oval bowls with tight apertures, producing compact counters and a dense, sturdy silhouette. Corners are softened throughout (notably in diagonals and joins), and many characters show a slightly squarish rounding rather than perfect circles. The lowercase includes a single-storey “a” and “g”, a short-shouldered “r”, and generally wide, open bowls that read clearly at display sizes.
Best suited for headlines and short-to-medium display copy where its weight and rounded construction can deliver strong presence. It works well for branding, packaging, and signage that benefits from a friendly, confident voice, and can also serve in UI or labels when sizes are generous enough to preserve its tighter counters.
The overall tone is warm and approachable, with a playful, contemporary feel driven by the soft geometry and generous weight. Its rounded structure gives it an easygoing character that feels friendly rather than technical or severe.
The design appears intended to provide a high-impact sans that stays inviting through rounded geometry and simplified, sturdy letterforms. It prioritizes bold legibility and a soft, contemporary personality for display-focused typography.
In the sample text, the weight and tight interior spaces create strong word shapes and high impact, while smaller details (like the compact “e” aperture and the robust “s”) keep the texture bold and uniform. Numerals follow the same rounded, sturdy construction and maintain consistent visual color alongside capitals and lowercase.