Sans Normal Kurav 14 is a regular weight, wide, low contrast, italic, normal x-height font visually similar to 'Appalachia' by Sehr Type (names referenced only for comparison).
Keywords: headlines, branding, packaging, posters, sports graphics, modern, sporty, energetic, techy, clean, momentum, modernization, clarity, impact, versatility, oblique, geometric, rounded, boldish, streamlined.
A slanted, geometric sans with broad proportions and smooth, circular curves. Strokes are monolinear and clean, with rounded bowls and softly squared terminals that keep edges crisp without feeling sharp. The overall rhythm is open and airy, with generous counters, a compact set of ascenders/descenders relative to the body, and a forward-leaning construction that reads consistently across capitals, lowercase, and numerals.
Best suited to short to medium-length text where a dynamic, contemporary voice is needed—headlines, brand marks, packaging callouts, posters, and sports or tech-oriented graphics. It also works well for UI banners or hero text where wide, slanted letterforms can deliver impact without relying on high contrast details.
The forward slant and wide stance give the font a sense of motion and confidence, suggesting speed, contemporary utility, and a slightly sporty attitude. Its rounded geometry keeps the tone friendly and approachable rather than aggressive, making it feel modern and efficient.
Likely designed to provide a modern, forward-leaning sans that feels fast and contemporary while maintaining geometric clarity. The emphasis appears to be on smooth round forms, consistent stroke weight, and strong readability at display sizes.
The forms lean toward simplified, constructed shapes: circular letters stay very round, diagonals are decisive, and joins are kept straightforward for clarity. Numerals match the same geometric logic, with smooth curves and stable, even stroke presence that suits prominent display use.