Sans Normal Opbig 7 is a bold, normal width, low contrast, upright, tall x-height font.
Keywords: headlines, posters, branding, packaging, signage, modern, friendly, confident, clean, pragmatic, impact, clarity, legibility, neutrality, systematic, rounded, geometric, monoline, compact, high legibility.
A heavy, geometric sans with largely monoline strokes and rounded bowls that read as clean and sturdy. Counters are open and fairly generous for the weight, with smooth circular/elliptical construction in letters like O, C, and G, and a straight-sided, slightly condensed feel in verticals. The x-height appears tall, keeping lowercase forms compact and readable, while joins and terminals stay simple and squared-off with minimal flare. Numerals are similarly bold and stable, matching the letterforms in width and rhythm for a consistent, no-nonsense texture.
This font performs best where bold clarity is needed: headlines, short-form copy, posters, packaging, and signage. Its tall lowercase and open shapes also make it a solid option for prominent UI labels or navigation text when set with comfortable spacing.
The overall tone is modern and approachable, combining assertive weight with friendly roundness. It feels confident and utilitarian rather than ornamental, with a straightforward voice suited to contemporary brand and interface settings.
The design appears intended to deliver strong visual impact with simple geometric construction and high legibility. It prioritizes consistency and a contemporary, friendly neutrality suitable for broad commercial and editorial use.
The sample text shows strong color on the page and steady spacing that produces an even, dense paragraph texture at large sizes. Diagonals (V, W, X, Y) and curved/straight hybrids (S, G, Q) maintain a consistent geometric logic, reinforcing a cohesive, system-like appearance.