Sans Normal Kemid 3 is a bold, normal width, low contrast, italic, short x-height font visually similar to 'Dexperdy' by Differentialtype, 'Moveo Sans' by Green Type, 'Exec Corners' by Wiescher Design, and 'Cabrito Sans' and 'Grenale #2' by insigne (names referenced only for comparison).
Keywords: headlines, posters, sports branding, packaging, display ui, sporty, dynamic, confident, energetic, contemporary, emphasis, motion, impact, modernity, display, oblique, rounded, compact, slanted, assertive.
A heavy, right-slanted sans with compact proportions and rounded, smoothly drawn curves. Strokes are broadly even in weight, with clear, open counters and softly finished terminals that keep the texture friendly despite the strong color. The oblique angle is consistent across caps, lowercase, and figures, creating a forward-leaning rhythm; widths vary modestly by letter, giving headings a lively, paced cadence rather than a rigidly uniform set.
Best suited to display roles such as headlines, posters, and short, punchy messaging where the slant and weight can convey motion and urgency. It also fits sports-oriented branding, promotional graphics, and packaging where a compact, energetic sans is desirable. For interfaces, it works well in buttons, badges, and other high-impact UI elements rather than extended reading.
The overall tone is energetic and confident, with a fast, athletic feel driven by the pronounced slant and dense weight. Rounded shapes and generous curves soften the impact, keeping it approachable while still reading as bold and attention-grabbing.
This design appears intended as a bold oblique sans that communicates speed and confidence while staying broadly legible through rounded forms and open interiors. The goal seems to be a versatile display voice that feels contemporary and energetic without resorting to sharp, high-contrast detailing.
Figures follow the same forward slant and rounded construction, maintaining strong consistency in mixed alphanumeric settings. In longer text the weight and tight vertical proportions create a dark, emphatic texture, making it most comfortable when given ample size and spacing.