Sans Normal Karos 10 is a bold, wide, low contrast, italic, normal x-height font.
Keywords: headlines, branding, posters, sportswear, packaging, sporty, dynamic, punchy, friendly, modern, impact, motion, modernity, approachability, clarity, oblique, geometric, rounded, compact, blocky.
A heavy, oblique sans with broad proportions and smooth, rounded outer curves paired with flatter cuts and open counters. Strokes are consistently thick with minimal contrast, and terminals tend to be cleanly sheared, giving the letterforms a fast, forward-leaning rhythm. The design mixes geometric bowls (notably in C, O, Q, 0) with slightly squared shoulders and tight joins, producing a sturdy, contemporary texture at display sizes.
Best suited to headlines, logos, and short statements where its forward-leaning stance and solid mass can carry visual emphasis. It works well for sports, active lifestyle, and bold retail branding, and can add punch to posters, packaging, and promotional graphics.
The slant and dense weight create a sense of motion and impact, while the rounded construction keeps the tone approachable rather than aggressive. Overall it reads as energetic and modern, with a confident, headline-driven voice.
The font appears designed to deliver maximum impact with a clean, geometric sans foundation, using an oblique posture and simplified, rounded construction to communicate speed and modernity while remaining friendly and legible at larger sizes.
Uppercase forms are particularly wide and stable, and the numerals follow the same sturdy, rounded logic for a cohesive alphanumeric set. Dots and small details appear compact and simple, supporting clarity in large, bold applications.