Serif Flared Poju 3 is a very bold, wide, low contrast, italic, normal x-height font visually similar to 'AG Royal' by Berthold; 'Equip', 'Foro Sans', 'Galvani', and 'Qubo' by Hoftype; 'Snag' by Smith Hands; and 'Nuber Next' by The Northern Block (names referenced only for comparison).
Keywords: headlines, posters, branding, sports, packaging, retro, sporty, punchy, playful, confident, impact, display, retro appeal, energy, brand voice, flared, soft-cornered, compact, bouncy, ink-trap-like.
A heavy, right-leaning serif with broad proportions and softly flared stroke endings. The letterforms use rounded, slightly triangular joins and bulbous terminals that give counters a compact, cushioned feel. Serifs read as short wedges rather than long brackets, with stems subtly widening as they meet the ends, creating an energetic, sculpted rhythm. Curves are full and smooth, and several shapes show small notches and pinches at joins that add bite and help the dense weight stay legible at display sizes.
Best suited to headlines, posters, and branding where a strong, energetic voice is needed. It can work well for sports or entertainment applications, product packaging, and logo lockups, especially when set large and with comfortable tracking.
The overall tone is bold and upbeat, with a retro display flavor that feels sporty and attention-grabbing. Its slanted stance and inflated shapes give it a lively, almost cartoonish confidence without becoming casual or handwritten.
Likely designed to deliver maximum impact with a friendly, retro-leaning display character: wide, dense letterforms, a consistent slant, and flared serif finishing that keeps shapes expressive while remaining robust.
The italic angle is consistent and the forms stay sturdy, making it feel more like a purposeful display italic than a text companion. Numerals and caps carry the same compact, rounded massing, producing strong word-shape and impactful headlines.