Sans Normal Pokas 7 is a very bold, narrow, low contrast, upright, tall x-height font visually similar to 'TT Commons™️ Pro' by TypeType and 'Artico' by cretype (names referenced only for comparison).
Keywords: posters, headlines, packaging, kids, stickers, playful, quirky, friendly, comic, attention, approachable, humor, handmade, rounded, bouncy, chunky, soft corners, irregular.
A heavy, compact sans with rounded, softly squared outlines and subtly irregular contours that feel hand-shaped rather than mechanically perfect. Strokes maintain an even visual thickness with blunt terminals, while curves are generously inflated, creating tight counters in letters like B, e, and a. Proportions are condensed with a strong vertical stance, and the lowercase shows simple, single-storey forms (a, g) that keep the texture dense and lively. Numerals share the same chunky, slightly wobbly construction, producing a cohesive, poster-like rhythm across mixed text.
Best suited to short, high-impact text such as posters, bold headlines, packaging callouts, and playful branding where character is more important than neutrality. It also works well for kid-focused materials, event flyers, and attention-grabbing labels where the chunky shapes maintain presence on busy backgrounds.
The overall tone is upbeat and informal, with a cheeky, cartoon-adjacent personality. Its slightly uneven silhouette reads as approachable and humorous, emphasizing warmth over precision and giving headlines a spontaneous, handmade energy.
The design appears intended to provide a bold, friendly display voice with a hand-drawn flavor, combining compact proportions with rounded forms for maximum punch and approachability. It prioritizes expressive texture and readability in large sizes, aiming for a fun, informal mood.
The weight and tight counters can make small sizes feel dark, but at display sizes it delivers strong impact and clear character. The irregularities are consistent enough to feel intentional, adding charm without turning into distressed texture.