Sans Normal Muliv 6 is a very bold, wide, medium contrast, upright, normal x-height font visually similar to 'Futura BT' by Bitstream, 'Graphicus DT' by DTP Types, 'Futura EF' by Elsner+Flake, 'Futura Now' by Monotype, 'Futura ND Alternate' and 'Futura Next' by Neufville Digital, and 'Futura PT' by ParaType (names referenced only for comparison).
Keywords: posters, headlines, packaging, branding, signage, playful, friendly, retro, chunky, comic, impact, approachability, nostalgia, fun, rounded, blobby, soft corners, compact counters, heavy joints.
A heavy, rounded sans with chunky, sculpted shapes and softened corners throughout. Strokes are consistently thick with subtly tapered joins and wedge-like terminals that give the outlines a cut-and-carved feel rather than pure geometric construction. Counters are relatively compact (notably in O, P, R, 6, 8, 9), while apertures on forms like C and S stay open and legible. Uppercase proportions are broad and steady, and the lowercase carries sturdy, short-armed forms with single-storey a and g and a prominent, round tittle on i/j, creating a cohesive, poster-forward texture.
Best suited to display applications where mass and personality are an asset: posters, punchy headlines, product packaging, storefront or event signage, and brand marks that want a friendly, bold presence. It can also work for short UI labels or badges when a soft, emphatic tone is desired.
The overall tone is upbeat and approachable, with a bold, rounded silhouette that reads as fun and slightly nostalgic. Its bouncy rhythm and soft geometry suggest casual confidence—more playful than corporate—while still staying clear at display sizes.
The design appears intended to deliver maximum impact with a friendly, rounded voice—combining strong, wide letterforms with softened edges and compact counters to stay readable while feeling lively and informal.
Diagonal letters (K, V, W, X, Y) are built with thick, blocky strokes that maintain weight evenly, reinforcing a strong, graphic rhythm. The numerals are similarly robust and simplified, with a rounded, compact 8 and a heavy 0 that pairs well with the capitals.