Sans Normal Omdal 7 is a bold, normal width, low contrast, upright, normal x-height font visually similar to 'Myriad', 'Myriad Arabic', and 'Myriad Devanagari' by Adobe; 'Kirshaw' by Kirk Font Studio; and 'Clear Sans Screen' and 'Clear Sans Text' by Positype (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, signage, friendly, confident, modern, approachable, clean, clarity, impact, modern utility, friendly tone, geometric, rounded, sturdy, compact, high legibility.
A heavy, geometric sans with broad, even strokes and generously rounded bowls. Curves are built from near-circular forms (notably in O, Q, and 0), while terminals stay clean and mostly straight, creating a crisp, contemporary silhouette. Counters are relatively compact and apertures are somewhat closed, giving the face a dense, solid color in text. Letterforms show a straightforward construction with minimal ornament, emphasizing stable verticals, simple joins, and consistent curvature across the set.
This font is well-suited for short to medium-length display settings where strong impact and clarity are needed, such as headlines, posters, brand marks, packaging, and wayfinding. Its compact counters and sturdy construction also make it effective for UI labels and marketing copy when set with comfortable spacing.
The overall tone is direct and friendly: solid enough to feel authoritative, but rounded shapes keep it approachable rather than severe. Its visual rhythm reads contemporary and utilitarian, with a confident, no-nonsense presence that still feels inviting for everyday communication.
The design appears intended to deliver a dependable, highly legible geometric sans that can carry bold messaging without decorative distraction. Rounded forms and simplified details suggest a focus on clarity, friendliness, and consistent performance in contemporary graphic design contexts.
The numerals are simple and robust with clear, geometric shapes, and the punctuation in the sample text holds up well at large sizes. The lowercase shows a single-story a and g, reinforcing the informal, modern character, while the uppercase maintains a uniform, sign-like clarity.