Sans Normal Atloh 5 is a regular weight, normal width, low contrast, upright, short x-height font.
Keywords: ui text, editorial, branding, signage, presentations, modern, neutral, clean, friendly, versatility, legibility, approachability, clarity, rounded, humanist, open forms, soft terminals, even rhythm.
This sans serif shows rounded, gently modulated strokes with softly finished terminals and a generally even, calm rhythm. Curves are generous and clean, with open apertures in letters like C, S, and e, and a round, balanced bowl structure across the alphabet. The uppercase feels clear and slightly spacious, while the lowercase has compact proportions and a relatively small x-height, giving text a light, airy color. Figures are straightforward and readable, with smooth curves and consistent stroke behavior that stays steady across letters and numerals.
It works well for interface copy, product and marketing text, and general-purpose editorial settings where unobtrusive readability is needed. The clean uppercase and uncomplicated numerals also suit signage, wayfinding, and presentation typography, especially when a modern but friendly impression is desired.
The overall tone is contemporary and approachable, aiming for clarity without feeling mechanical. Its softened geometry and open counters give it a friendly, serviceable voice that stays neutral enough for everyday communication while still feeling gently refined.
The font appears designed as a versatile everyday sans that prioritizes legibility and a smooth, contemporary appearance. Its rounded construction and restrained detailing suggest an intention to remain neutral across many contexts while adding a subtle warmth through soft terminals and open forms.
The design leans on simple geometric construction with subtle humanist warmth, evident in the rounded joins and relaxed curves. Spacing in the sample text reads even and controlled, supporting continuous reading and clear word shapes.