Sans Normal Apban 2 is a regular weight, normal width, low contrast, upright, normal x-height font visually similar to 'FF Mark' and 'FF Mark Paneuropean' by FontFont, 'Fixga' by Formatype Foundry, 'Poligon' by Halbfett, 'Bozon' and 'Qualion' by ROHH, 'Flogotop' by Smartfont, and 'Santral' by Taner Ardali (names referenced only for comparison).
Keywords: ui text, web design, product design, branding, signage, modern, neutral, clean, friendly, corporate, versatility, clarity, modernity, neutrality, readability, geometric, rounded, open apertures, even rhythm, crisp.
A clean sans with predominantly geometric construction and smoothly rounded curves. Strokes are even and consistent, with clear, open counters and generously sized bowls that keep forms legible at display and text sizes. Terminals are mostly straight and crisp, while round letters (C, O, Q) show near-circular proportions; the overall rhythm feels steady and calm. Lowercase shapes are simple and contemporary, with single-storey a and g, a compact t with a short crossbar, and a straight, minimal j descender; numerals are straightforward and evenly weighted.
Well-suited to user interfaces, web typography, and general-purpose product copy where clarity and neutrality are priorities. The clean geometry and open counters also make it a solid choice for branding systems, wayfinding, and straightforward headlines that need to stay readable and controlled.
The font reads as modern and neutral, with a quietly friendly tone created by its round forms and uncluttered details. It feels matter-of-fact and professional rather than expressive, aligning well with contemporary interface and brand aesthetics.
The design appears intended as a versatile, modern workhorse sans: simple construction, consistent stroke weight, and open forms optimized for clear reading and broad applicability across digital and print contexts.
Uppercase forms are built with broad, stable geometry (notably in O, D, and G), and diagonals (V, W, X, Y) keep a consistent thickness without sharp contrast. Spacing appears balanced, supporting smooth word shapes in running text.