Sans Normal Inmaz 3 is a very bold, normal width, low contrast, upright, normal x-height font visually similar to 'Bulltoad' by Typodermic (names referenced only for comparison).
Keywords: headlines, posters, packaging, logos, children’s media, playful, friendly, chunky, retro, friendly impact, display emphasis, retro fun, rounded, soft, bulbous, bouncy, compact.
A heavy, rounded sans with soft corners and broadly inflated strokes that keep a consistent, low-contrast weight. Forms lean on circular and oval geometry, with wide bowls, short joins, and compact apertures that create a dense, punchy texture. Terminals are smoothly blunted rather than sharply cut, and counters stay relatively small for the weight, boosting impact at display sizes. Numerals follow the same chunky construction, with especially round 0/8/9 and sturdy, simplified 1/4/7 shapes.
Best suited to short, high-impact text such as headlines, posters, packaging, and brand marks where its rounded mass can carry the layout. It also fits playful editorial accents and children’s or entertainment-oriented graphics, especially when set with generous tracking and line spacing.
The overall tone is upbeat and approachable, with a toy-like, buoyant rhythm that feels informal and inviting. Its mass and roundness give it a bold, attention-grabbing presence that reads as fun rather than aggressive.
The design appears intended to deliver maximum visual weight with a friendly, rounded silhouette, prioritizing bold presence and approachability over airy, text-size readability.
The lowercase has a particularly soft, bubbly character (notably in a, e, g, and s), while uppercase remains compact and blocky, producing a clear but playful case contrast. The heaviest joins and tight counters can cause letters to visually merge in long lines, reinforcing a poster-like, headline-forward personality.