Serif Flared Uplag 2 is a regular weight, normal width, medium contrast, upright, normal x-height font.
Keywords: books, editorial, magazines, branding, headlines, classic, literary, refined, formal, readability, tradition, editorial tone, elegant emphasis, crafted detail, bracketed, flared terminals, calligraphic, sculpted, crisp.
This typeface is a text-oriented serif with sculpted, flared stroke endings and subtly bracketed serifs. Strokes show moderate modulation with clean, sharp joins, giving forms a carved, slightly calligraphic feel rather than a purely geometric construction. Uppercase letters are stately and open, with round capitals (C, G, O, Q) drawn on smooth, even curves and a distinctive, slightly tapered Q tail. The lowercase has a traditional, readable rhythm: a two-storey a, compact counters, and a clear, angular ear on g; ascenders are firm and vertical, while terminals often finish with a gentle flare that adds sparkle in running text. Numerals appear lining and evenly proportioned, with clear differentiation and modest serif detailing for stability on the baseline.
Well-suited to book typography and long-form editorial settings where a traditional serif texture is desired. It also works effectively for magazine layouts, institutional or cultural branding, and display headlines that benefit from a dignified, crafted serif presence.
The overall tone is classical and literary, combining formality with a lively, crafted edge. Flared endings and crisp serifs contribute a refined, editorial voice that feels trustworthy and established, while the moderate contrast keeps it practical and steady for extended reading.
The design appears intended to reinterpret a traditional serif for contemporary publishing, using flared terminals and moderate modulation to deliver both readability and a distinctive, slightly calligraphic character.
In the sample text, the face maintains consistent color and spacing, with punctuation and capitals carrying enough presence for headlines without losing text friendliness. The flared detailing is most noticeable on vertical stems and at stroke terminals, which adds a subtle elegance at larger sizes.