Sans Normal Obkog 2 is a very bold, normal width, low contrast, upright, tall x-height font visually similar to 'TT Commons™️ Pro' and 'TT Hoves Pro' by TypeType (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, signage, confident, punchy, friendly, modern, utilitarian, impact, clarity, modernity, bold branding, headline strength, blocky, rounded, compact, sturdy, high impact.
A heavy, geometric sans with broad, rounded bowls and mostly straight-sided construction. Curves are smooth and generous, while joins and terminals stay blunt and square, creating a compact, muscular texture. The lowercase shows large counters and simplified shapes, with a single-storey “a,” a looped “g,” and a short, straightforward “t,” all contributing to a dense, even rhythm. Numerals are wide and sturdy with clear silhouettes, and overall spacing reads tight and efficient in text.
Best suited to display sizes where its weight and compact rhythm can deliver maximum impact—headlines, posters, logos, packaging, and short promotional copy. It can also work for signage or UI labels where a strong, uncomplicated sans is needed and space is limited.
The tone is direct and assertive, with an approachable, contemporary friendliness. Its bold massing and clean geometry give it a no-nonsense voice that still feels upbeat rather than severe.
Designed to provide a high-impact geometric sans that stays clean, simple, and highly legible at a glance. The letterforms prioritize bold silhouettes, large counters, and consistent geometry to produce strong presence in modern graphic applications.
Round letters like C, O, and G lean toward near-circular proportions, while diagonals (V, W, X, Y) are thick and emphatic, reinforcing a strong headline presence. The overall color on the page is very dark and uniform, making word shapes stand out more through spacing and counters than through stroke modulation.