Sans Normal Miri 1 is a very bold, very wide, medium contrast, upright, tall x-height font visually similar to 'Muller Next' by Fontfabric, 'Cy Grotesk' and 'Cy Grotesk Std' by Kobuzan, and 'Heading Now' by Zetafonts (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, signage, bold, playful, retro, chunky, friendly, impact, character, display, retro flavor, brand voice, rounded, soft corners, compact counters, ink-trap cuts, geometric.
This typeface uses heavy, rounded geometry with broad, low-contrast strokes and softened corners throughout. Curves are built from wide ovals and thick arcs, while joins and terminals often show small cut-ins or notch-like shaping that creates a subtly chiseled silhouette. Counters are compact and sometimes pinched, giving letters a dense, punchy color on the page. The overall rhythm is wide and steady, with simple, blocky construction and minimal detailing beyond the distinctive cuts and scooped shapes.
Best used where impact and personality matter more than fine detail: headlines, big typographic statements, packaging, and bold brand marks. It also works well for signage and short display lines where its dense forms and distinctive cut-ins can be read clearly at larger sizes.
The look is loud and upbeat, with a distinctly retro, poster-like confidence. Its rounded massing and compact counters read friendly and humorous rather than severe, making it feel well-suited to attention-grabbing, pop-leaning design.
The design appears intended as a high-impact display sans that balances geometric roundness with sculpted, notched details for extra character. It prioritizes strong presence and a cohesive, chunky texture in uppercase, lowercase, and numerals for contemporary retro-flavored typography.
The figures and punctuation match the same chunky, rounded vocabulary, keeping a consistent texture in mixed copy. In the sample text, the font maintains a strong, even blackness, but the tight inner shapes suggest it benefits from generous sizing and spacing in dense settings.