Slab Contrasted Ugmo 2 is a bold, wide, medium contrast, upright, normal x-height font visually similar to 'Lardent' by Colophon Foundry, 'Capita' by Hoftype, and 'Doyle' and 'Macklin' by Monotype (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, book covers, assertive, editorial, heritage, collegiate, sturdy, impact, authority, tradition, readability, bracketed, blocky, ink-trap feel, spurred, high-ink.
A heavy, dark-text slab serif with broad proportions and compact counters that create strong page color. Serifs are prominent and mostly squared with subtle bracketing, giving joins a sturdy, carved quality rather than a hairline crispness. Stroke endings and interior corners show occasional spurs and notches that add bite and help keep shapes open at bold sizes. Round letters are generously wide with firm terminals, while diagonals stay blunt and stable, producing an even, rhythmic texture across both uppercase and lowercase.
Best suited to display settings where a strong, commanding voice is needed—headlines, posters, packaging, and brand marks. It can also work for short editorial callouts or chapter openers where dense, high-contrast page color is an advantage, rather than extended body text.
The overall tone feels authoritative and traditional, with a confident, headline-forward presence. Its chunky slabs and slightly chiseled details read as classic and institutional, evoking old editorial printing, collegiate graphics, and heritage branding without leaning into delicate refinement.
The design appears intended to deliver a dependable, high-impact slab serif voice: sturdy structure, unmistakable serifs, and subtle cutting details that keep bold forms crisp and legible at display sizes.
Uppercase forms are especially emphatic and symmetrical, and the numerals match the same robust construction for consistent impact. The lowercase maintains solid readability with clear differentiation, while the bold weight and wide stance make spacing and word shapes feel substantial and grounded.