Serif Normal Upluh 13 is a regular weight, very narrow, high contrast, upright, normal x-height font.
Keywords: headlines, magazine, posters, branding, packaging, elegant, editorial, dramatic, refined, classic, space saving, luxury tone, editorial impact, display clarity, hairline, condensed, vertical, crisp, formal.
This serif design is built around tall, condensed proportions with a strongly vertical rhythm. It shows pronounced contrast between thick main strokes and hairline connections, with fine, sharp serifs and tapered terminals that stay crisp at display sizes. Curves are narrow and controlled (notably in C, G, O, and S), and horizontals are kept light, giving the face an airy, high-fashion texture. Numerals and capitals share the same columnar stance, and the overall spacing and sidebearings read tight and deliberate for compact setting.
Best suited to display typography such as magazine headlines, editorial decks, posters, and sophisticated branding. It can also work for short pull quotes or packaging where a sleek, high-contrast serif is desired, especially when given enough size and breathing room.
The font conveys a polished, editorial tone—confident and upscale with a touch of drama. Its narrow stance and sparkling hairlines suggest fashion, luxury, and cultural publishing rather than utilitarian text.
The design appears intended to deliver a contemporary take on a classic condensed serif for attention-grabbing, space-efficient typography. Its high-contrast detailing and sharp finishing prioritize elegance and impact in prominent settings.
In the sample text, the dense vertical strokes create strong word shapes and a striking texture, while the finest hairlines and joins can become delicate as sizes drop or contrast conditions worsen. The lowercase appears relatively compact with clear ascenders/descenders, supporting articulate headlines and subheads with a distinctly refined cadence.