Sans Superellipse Rurog 2 is a regular weight, very narrow, medium contrast, upright, normal x-height font.
Keywords: headlines, editorial, posters, branding, packaging, modernist, condensed, clean, poised, space saving, modern clarity, editorial tone, clean display, tall, crisp, airy, economical, controlled.
A tall, tightly set sans with strongly condensed proportions and a crisp, even rhythm. Strokes are generally straight and clean with subtly rounded joins and gently softened corners, giving the forms a refined, superellipse-like smoothness rather than sharp geometry. Terminals are mostly flat and decisive, counters are compact, and round letters stay narrow and upright, producing an efficient vertical texture. The overall silhouette is disciplined and consistent, with clear differentiation between bowls, stems, and apertures.
This typeface suits headlines, subheads, pull quotes, and other space-conscious display settings where height and clarity are valuable. It can work well for magazine and book titling, posters, packaging, and branding systems that need a contemporary, compressed voice with clean structure.
The font conveys a modern, editorial seriousness with a calm, composed voice. Its narrow build and controlled curves read as efficient and confident, suggesting contemporary publishing and polished branding rather than playful or casual use.
The design appears intended to deliver a modern condensed sans that maximizes information density while staying polished and legible. Its softened geometry and restrained detailing suggest a goal of combining efficiency with a refined, editorial finish.
Capitals feel stately and architectural, while the lowercase maintains a steady, readable cadence with compact internal spaces. Numerals follow the same condensed logic, aligning visually with the uppercase for cohesive settings in headings and listings.