Sans Normal Kimat 7 is a regular weight, wide, low contrast, italic, tall x-height font visually similar to 'Avita' by Bykineks (names referenced only for comparison).
Keywords: branding, headlines, posters, ui labels, packaging, sporty, dynamic, modern, techy, clean, emphasis, speed, modernity, clarity, oblique, geometric, rounded, monoline, open apertures.
A slanted, monoline sans with rounded, geometric construction and smooth curves throughout. The forms are relatively open and airy, with generous counters and straightforward terminals that keep the texture even in continuous text. Curves read as elliptical rather than calligraphic, and the overall spacing feels slightly expanded, giving the line a breathable rhythm. Numerals and capitals maintain the same clean, forward-leaning skeleton, emphasizing clarity over ornament.
Well suited to brand identities that want a sleek, forward-leaning voice, as well as headlines and display settings where the italic stance can carry emphasis without extra decoration. Its open forms also make it useful for short UI labels, wayfinding-style phrases, and packaging copy where clean readability and a modern tone are priorities.
The strong forward slant and crisp geometry give the type a sense of motion and efficiency. It feels contemporary and functional, with a slightly sporty, tech-adjacent tone that suggests speed, progress, and streamlined communication.
The design appears intended as an always-italic, general-purpose sans that combines geometric roundness with a brisk, directional stance. It aims to deliver contemporary emphasis and motion while remaining straightforward and legible across a range of sizes.
Round letters stay stable and smooth under the slant, while diagonals in letters like A, K, V, W, X, and Y reinforce the energetic feel. The lowercase shows modern, simplified shapes with minimal quirks, supporting consistent word images in longer passages.