Sans Normal Aldud 3 is a regular weight, wide, low contrast, upright, normal x-height font visually similar to 'LCT Picon' by LCT, 'Downey' by Sarid Ezra, and 'Matahari Sans' and 'Radiate Sans' by Studio Sun (names referenced only for comparison).
Keywords: ui text, branding, wayfinding, presentations, editorial, clean, modern, neutral, friendly, technical, readability, clarity, modern utility, system design, geometric, rounded, open apertures, even rhythm, clear numerals.
A clean sans with a geometric backbone and gently rounded forms. Strokes are even and steady, with smooth curves and minimal modulation, producing a crisp, contemporary texture. Counters are spacious and apertures stay open, helping letters like C, S, e, and s read clearly. The lowercase uses simple, single-storey shapes (notably a and g), while capitals are straightforward and balanced; diagonals in V/W/X/Y are sharp and consistent. Numerals are plain and legible, matching the letterforms with circular bowls and tidy terminals.
Well-suited to interface text, dashboards, and product labeling where clean outlines and open counters improve quick recognition. It also works for modern brand systems, signage, and presentation typography, and can hold up in editorial settings that favor a crisp, contemporary sans.
The overall tone is neutral and contemporary, with a friendly clarity that feels practical rather than expressive. Its roundness and open shapes add approachability, while the restrained detailing keeps it calm and matter-of-fact.
The design intent appears to prioritize neutral readability with a geometric, contemporary voice—aiming for broad utility across digital and print contexts while keeping the forms simple, open, and consistent.
Letterforms show consistent geometry across rounds (O/Q/C/G) and straight-sided characters (H/N/M/E). The Q uses a small, clean tail and punctuation appears unobtrusive in the sample, supporting a tidy, UI-like rhythm in running text.