Sans Superellipse Hugiv 2 is a very bold, narrow, low contrast, upright, normal x-height font visually similar to 'Cru' by Colophon Foundry, 'Rhode' by Font Bureau, 'Neusa Neu' by Inhouse Type, 'DIN Next' and 'DIN Next Paneuropean' by Monotype, 'PF DIN Text' by Parachute, and 'Cervo Neue Condensed' by Typoforge Studio (names referenced only for comparison).
Keywords: headlines, posters, signage, packaging, sports branding, industrial, punchy, modern, assertive, playful, maximum impact, space saving, bold branding, geometric clarity, blocky, compact, rounded corners, closed apertures, high impact.
A compact, heavy sans with rounded-rectangle construction and broadly squared curves that read as superelliptical rather than purely circular. Strokes are thick and even, with a tight, condensed footprint and short extenders that keep the silhouette dense. Counters tend to be small and often partly closed, and terminals are blunt with subtly softened corners, producing a sturdy, poster-like rhythm. The overall drawing favors simple geometry and strong verticals, with minimal modulation and a consistent, compressed texture across lines.
Best suited to headlines and short statements where strong presence is required, such as posters, event graphics, signage, packaging, and bold UI or in-app banners. It also works well for sports or team-style branding and for prominent numerals in labels and callouts.
The font feels loud and utilitarian—confident, no-nonsense, and built for impact at a glance. Its rounded-block geometry adds a friendly, slightly playful edge, tempering the toughness with a contemporary, approachable tone.
The design appears intended to deliver maximum visual impact in a condensed width while maintaining a cohesive geometric voice. By using rounded-rectangle forms and blunt terminals, it aims to stay legible and contemporary, projecting strength without sharpness.
In text, the dense spacing and small interior counters create a dark, continuous color, especially in all-caps. The figures match the same compact, chunky logic, supporting bold numeric callouts and labeling.