Serif Contrasted Pujo 3 is a regular weight, normal width, very high contrast, italic, normal x-height font.
Keywords: headlines, editorial, fashion, posters, branding, elegant, refined, dramatic, luxury tone, display impact, editorial voice, refined emphasis, didone-like, hairline, crisp, high-waisted, pointed serifs.
This typeface is a high-contrast italic serif with a pronounced vertical stress and crisp, needle-like hairlines. Letterforms show sharp, pointed serifs and clean, unbracketed terminals, paired with strong thick-to-thin transitions and a taut, polished rhythm. Proportions feel slightly high-waisted with narrow joins and compact counters, while the italic slant is firm and consistent. The figures follow the same contrast-driven construction, with bold main strokes and delicate connecting hairlines that read best at moderate to large sizes.
Best suited to headlines, magazine typography, pull quotes, and luxury-oriented branding where high contrast and italic energy can be featured. It also works well for poster titles and product packaging that benefits from a refined, dramatic serif voice, especially when set with generous size and comfortable line spacing.
The overall tone is sophisticated and dramatic, projecting a luxe, runway-adjacent elegance. Its razor-thin details and sculpted curves create a sense of formality and precision, with a distinctly editorial, display-first confidence.
The design appears intended to deliver a contemporary take on high-contrast italic serifs for display use, emphasizing sharp serifs, sleek curves, and a polished, upscale presence. The controlled construction and strong thick strokes aim to create striking word shapes and a premium editorial finish.
The italics are assertive rather than calligraphic: curves are controlled, terminals are sharp, and spacing appears tuned for crisp word shapes. Hairlines become a defining feature in text settings, where the contrast produces lively sparkle but also demands sufficient size and print/screen conditions to preserve the thinnest strokes.