Sans Superellipse Wogo 4 is a very bold, very wide, medium contrast, upright, normal x-height font visually similar to 'Presta' by Type Juice (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, sportswear, impactful, athletic, industrial, playful, retro, attention, visibility, bold branding, friendly strength, display focus, chunky, rounded, blocky, soft corners, high presence.
A heavy, expanded sans with rounded-rectangle construction and softened corners throughout. Strokes are uniformly thick with compact counters and broad horizontal spans, giving letters a strong, blocky silhouette. Curves read as superelliptical rather than circular, and joins are smooth, with minimal modulation and a clean, geometric rhythm. Numerals and lowercase maintain the same squat, wide stance, producing dense word shapes with strong black coverage and clear, simplified interior spaces.
Best suited to display settings where mass and width are assets: headlines, hero copy, posters, packaging, and bold brand marks. It can also work for short UI labels or signage when you want maximum visibility, but the dense counters and heavy color make it less appropriate for long-form text.
The tone is loud and confident, combining industrial heft with a friendly softness from the rounded geometry. It suggests sports branding, arcade-era display type, and bold retail messaging—energetic and assertive without feeling sharp or aggressive.
The design appears intended to deliver maximum visual impact with a geometric, rounded-rectangle voice—prioritizing bold recognizability, a cohesive chunky texture, and an approachable, contemporary-retro feel in large-scale typography.
Spacing appears generous enough to keep the wide forms from colliding, while the tight counters make the weight feel concentrated and poster-ready. The overall texture is consistent across uppercase, lowercase, and figures, with a distinctly horizontal emphasis that amplifies presence at large sizes.