Sans Normal Tiji 10 is a bold, very wide, high contrast, upright, normal x-height font.
Keywords: headlines, posters, branding, packaging, sportswear, sporty, industrial, retro, assertive, playful, impact, display clarity, logoability, distinctiveness, energy, ink-trap feel, wedge terminals, soft corners, compact counters, heavy joins.
A heavy display face with broad proportions and a compact internal rhythm. Strokes show pronounced modulation, with thick verticals and noticeably thinner connecting strokes, producing crisp dark/light patterning in text. Curves are built from rounded, slightly squashed ovals, while many terminals resolve into small wedge-like cuts that read as an ink-trap or chiseled finish. Counters are relatively tight and apertures tend to be narrow, which helps maintain a solid silhouette at large sizes. The overall texture is dense and punchy, with consistent geometry across uppercase, lowercase, and numerals.
Best suited for headlines, poster typography, and brand marks where a dense, high-impact texture is desired. It can work well on packaging, signage, and sports or tech-adjacent identities that benefit from a muscular, energetic voice. For longer passages it will feel intentionally loud, so it’s most effective in short bursts, pull quotes, and large-scale applications.
The tone is assertive and attention-seeking, combining a sporty, industrial toughness with a hint of retro display flair. The wedge-cut terminals add a slightly aggressive, dynamic edge that keeps the shapes from feeling purely geometric. In paragraphs it reads as bold and energetic rather than neutral, suggesting impact and motion.
The design appears intended as a bold, characterful display sans that balances rounded construction with sharpened, wedge-like terminals to create drama and a distinctive silhouette. Its wide stance and compact counters suggest an emphasis on impact, logoability, and strong presence in large-format typography.
The sample text shows a strong horizontal emphasis and a compact word texture, making line breaks and spacing feel substantial. Uppercase forms stay sturdy and blocky, while the lowercase maintains a similarly weighty presence, giving mixed-case settings a unified, headline-driven personality. Numerals appear equally robust and are designed to match the same rounded-yet-chiseled language.