Sans Other Ulre 3 is a regular weight, normal width, low contrast, upright, normal x-height font.
Keywords: children’s media, posters, packaging, headlines, branding, playful, quirky, casual, handmade, friendly, handmade tone, friendly voice, informal display, approachable branding, rounded, lively, irregular, open forms, soft corners.
A lively sans with hand-drawn irregularity and slightly elastic geometry. Strokes are generally even but not mechanically uniform, with subtle wobble and gentle tapering that gives letters a drawn-with-marker feel. Curves are broad and open, counters are generous, and terminals tend toward rounded or softly cut ends rather than crisp, engineered joins. Proportions vary from glyph to glyph, creating an intentionally uneven rhythm, while overall letterforms remain clear and legible.
Well suited to cheerful display settings such as children’s products, posters, event flyers, and lighthearted branding where personality is a priority. It can also work for short blurbs, captions, and packaging copy when a friendly, handmade voice is desired, but its irregular rhythm is best kept to modest text lengths.
The font reads informal and personable, with a whimsical, slightly mischievous tone. Its uneven cadence and softened shapes suggest craft, spontaneity, and approachability rather than corporate neutrality.
The design appears intended to capture a casual hand-lettered voice within a clean sans framework—maintaining straightforward skeletons for readability while introducing irregular stroke behavior and varied proportions to create character and charm.
The sample text shows an animated texture in running lines: spacing and stroke behavior create a bouncy baseline impression even though the letters remain upright. Numerals and capitals share the same playful construction, helping headings and mixed-case text feel cohesive.