Sans Normal Alriv 8 is a bold, wide, low contrast, upright, tall x-height font visually similar to 'Loew Next' and 'Loew Next Arabic' by The Northern Block and 'Buvera' and 'Horas' by Yukita Creative (names referenced only for comparison).
Keywords: headlines, branding, posters, packaging, wayfinding, modern, direct, clean, confident, functional, clarity, modernization, impact, neutrality, accessibility, geometric, rounded, high-clarity, compact joins, even rhythm.
A sturdy sans with broad, open proportions and smoothly rounded curves paired with flat, squared terminals. Strokes maintain an even weight throughout, creating a steady color on the page, while bowls and counters stay generous for clarity at size. The lowercase shows a tall feel with short ascenders/descenders relative to the x-height, and the overall spacing reads comfortable and unforced. Numerals match the letterforms in weight and simplicity, with clear, straightforward shapes suited to display and UI settings.
This font is well suited to headline typography, brand marks, packaging, and poster work where strong presence and clean geometry are desired. It should also perform well for short-to-medium UI labels or wayfinding text thanks to its open counters and steady stroke color.
The tone is contemporary and no-nonsense, with a calm, dependable presence. Its rounded geometry adds approachability, but the heavy, steady strokes keep it assertive and highly legible. Overall it feels practical and modern rather than decorative.
The design appears intended as a contemporary, geometric workhorse: bold enough to anchor layouts while remaining neutral and systematic. Its construction emphasizes clarity, consistency, and a friendly modern feel across letters and numerals.
Round letters like O/C/G and lowercase o/e maintain consistent, circular construction, reinforcing a geometric rhythm. Diagonals (A/V/W/X/Y) are clean and decisive, and punctuation in the sample text sits confidently with the same solid weight.