Sans Normal Mydeg 15 is a very bold, wide, low contrast, upright, normal x-height font visually similar to 'Approach' by Emtype Foundry, 'Pais' by Latinotype, 'Neue Haas Unica' and 'Neue Haas Unica Paneuropean' by Linotype, and 'Classic Grotesque' by Monotype (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, signage, confident, playful, punchy, friendly, retro, impact, approachability, display legibility, brand voice, chunky, rounded, soft corners, compact counters, blocky.
A heavy, rounded sans with broad proportions and a compact internal rhythm. Strokes are thick and even, with softened corners and squarish curves that keep round letters like O/C/G feeling sturdy rather than delicate. Counters are relatively tight, and terminals read as blunt and clean, giving the forms a dense, poster-like color. Overall spacing and shapes prioritize impact and clarity at larger sizes, with a consistent, no-nonsense construction across caps, lowercase, and numerals.
Well-suited to headlines, posters, and large-format messaging where bold, friendly impact is needed. It also fits branding and packaging that benefit from a sturdy, approachable sans, and works effectively for signage or labels where quick recognition matters.
The font projects a bold, friendly confidence with a slightly retro, billboard sensibility. Its chunky curves and blunt terminals add a playful, approachable tone while still feeling assertive and attention-grabbing. The overall voice suits messaging that wants to be direct, upbeat, and unmistakable.
The design appears intended to deliver maximum visual punch with a softened, approachable edge. By combining broad proportions, blunt terminals, and rounded geometry, it aims for high legibility at display sizes while maintaining a cheerful, contemporary-retro personality.
Numerals share the same robust, rounded-block construction as the letters, maintaining strong consistency in weight and presence. The sample text shows a solid, even texture in paragraphs, but the tight counters and heavy mass make it feel most natural as a display face rather than a quiet text workhorse.