Sans Normal Mino 3 is a very bold, wide, medium contrast, upright, normal x-height font.
Keywords: headlines, posters, logos, packaging, merchandise, playful, chunky, retro, friendly, punchy, impact, display, brandable, retro flair, attention, rounded, soft corners, bulky, quirky, sturdy.
A heavy, geometric sans with broad proportions and compact internal counters. Curves lean toward near-circular bowls and rounded joins, while terminals are mostly blunt and squared-off, giving the forms a cut-from-solid feel. Counters are intentionally small (notably in O, e, and numerals), and several glyphs show distinctive cut-ins or notches that create a lively, slightly irregular rhythm. The lowercase is simple and sturdy, with a single-storey a and g and a round i/j dot, supporting a bold, poster-oriented texture in text.
Best suited to headlines, posters, and other large-size applications where its bold silhouettes and playful cut-ins can be clearly seen. It also works well for branding elements such as logos, packaging, and merchandise where a friendly but forceful presence is desired.
The overall tone is upbeat and assertive, mixing friendly roundness with a loud, display-forward weight. Its quirky cut details and tight counters add a retro novelty flavor, making it feel energetic and attention-grabbing rather than neutral or corporate.
The design appears intended as a high-impact display sans that prioritizes strong shapes and a distinctive, memorable texture over minimal, text-optimized openness. Its geometry and consistent heft aim to deliver a retro-leaning, approachable voice for branding and editorial headlines.
In continuous text, the dense color and narrow apertures can cause letters to visually fuse at smaller sizes, while larger sizes showcase the intentional cut shapes and strong silhouette. Round characters (O/Q/8/9) read especially iconic due to their compact interiors, and the numerals match the same chunky, graphic attitude.