Sans Normal Alduk 8 is a regular weight, wide, low contrast, upright, normal x-height font visually similar to 'Neue Power' by Power Type (names referenced only for comparison).
Keywords: ui text, branding, headlines, wayfinding, presentations, modern, clean, neutral, friendly, techy, clarity, modernity, versatility, neutral voice, geometric precision, geometric, open counters, rounded terminals, generous spacing, even rhythm.
A clean sans with geometric construction and broad proportions. Strokes are uniform and steady, with rounded curves that feel drawn from circles and smooth ellipses, and with mostly straight, unmodulated stems. Counters are open and clear, and the overall rhythm is even, aided by generous internal space and relatively wide letterforms. The lowercase shows simple, readable shapes with single-storey forms where expected and minimal ornamental detailing, keeping the texture calm and consistent in text.
It suits product and interface typography, dashboards, and signage where clarity and a steady rhythm matter. The wide proportions and open forms also work well for branding, headings, and marketing copy that needs a contemporary, unpretentious voice.
The tone is modern and straightforward, leaning toward a friendly, contemporary neutrality rather than anything formal or expressive. Its wide stance and smooth geometry give it a slightly tech-forward, interface-ready character while remaining approachable for general communication.
The design appears intended as a general-purpose geometric sans that prioritizes clarity, consistency, and a contemporary feel. It aims to deliver a smooth, even texture for reading while still having enough presence for display use through its broad, clean shapes.
Capitals sit confidently with crisp joins and balanced curves, and the numerals follow the same geometric logic for consistent color across mixed alphanumerics. In the sample text the spacing reads stable and uncluttered, supporting clear word shapes and comfortable scanning at larger sizes.