Sans Superellipse Huleh 6 is a very bold, normal width, low contrast, upright, normal x-height font visually similar to 'Rice' by Font Kitchen, 'FF Good' by FontFont, 'Neusa Neu' by Inhouse Type, and 'Azbuka' by Monotype (names referenced only for comparison).
Keywords: headlines, posters, signage, sports branding, packaging, confident, industrial, sporty, punchy, utilitarian, impact, robustness, clarity, modernity, space efficiency, blocky, rounded corners, compact, high impact, sturdy.
A heavy, compact sans with rounded-rectangle construction and broad, even strokes. Curves are tightened into superellipse-like bowls, while corners and terminals are blunt and softly radiused, creating a squared-yet-rounded silhouette. Counters are relatively small for the weight, giving letters a dense, poster-friendly color. The lowercase shows single-storey forms (notably a and g) and short, sturdy arms; the overall rhythm is steady and uniform, with numerals and capitals matching the same compact, high-mass geometry.
Best suited to large-scale typography where maximum presence is needed: headlines, posters, event graphics, and bold signage. It can also work well in branding contexts that benefit from a sturdy, contemporary voice—such as sports, outdoor, or industrial-leaning packaging—where its compact shapes hold up under strong contrast and tight layouts.
The tone is assertive and no-nonsense, with a sporty, industrial edge. Its chunky shapes and controlled rounding feel contemporary and engineered, leaning more toward impact and clarity than elegance.
The design appears intended to deliver a dense, high-impact sans that stays friendly through rounded geometry. By combining squared construction with softened corners and consistent stroke weight, it aims for robust readability and a modern, engineered aesthetic in display applications.
Rounded corners prevent the design from feeling harsh despite its mass, and the tight apertures/counters contribute to a strong, ink-trap-free block of text at display sizes. The forms remain simple and consistent across letters and figures, emphasizing solidity over delicacy.