Sans Normal Jemut 2 is a bold, very wide, medium contrast, italic, tall x-height font visually similar to 'Cairoli Now' by Italiantype, 'Neue Helvetica' and 'Neue Helvetica Paneuropean' by Linotype, 'Otoiwo Grotesk' by Pepper Type, 'Ansage' by Sudtipos, 'NeoGram' by The Northern Block, and 'Heading Now' by Zetafonts (names referenced only for comparison).
Keywords: headlines, posters, branding, sportswear, packaging, sporty, confident, dynamic, modern, punchy, impact, motion, attention, modernity, strength, slanted, geometric, rounded, heavy, open.
This typeface is a heavy, right-slanted sans with very broad proportions and a strong, steady stroke presence. Letterforms are built from rounded, geometric curves with clean joins and minimal detailing, giving counters a smooth, open feel. The design favors wide bowls and expansive horizontals, while diagonal strokes (as in A, K, V, W, X, Y) reinforce a fast, forward-leaning rhythm. Spacing appears generous for the width, helping the dense weight stay readable in display sizes.
This font is well suited to large-scale typography such as headlines, posters, campaign graphics, and bold brand wordmarks where a wide, slanted presence helps convey motion. It can also work effectively on packaging and sports or fitness-related identities where impact and quick legibility are priorities.
The overall tone is energetic and assertive, with a contemporary, performance-oriented feel. Its wide stance and consistent slant read as active and confident, making it feel at home in bold, attention-seeking settings rather than quiet or formal ones.
The design intention appears to be a modern, high-impact italic sans that communicates speed and strength through wide proportions, rounded geometry, and a consistent forward slant. It prioritizes bold visual presence and a smooth, contemporary silhouette for display-led typography.
Round characters like C, O, Q, and 0 show a slightly condensed inner aperture relative to the outer mass, emphasizing solidity. The numerals share the same forward motion and broad footprint, maintaining a cohesive, headline-first character.