Sans Faceted Asta 2 is a very bold, normal width, low contrast, upright, normal x-height font visually similar to 'Hudson NY Pro' by Arkitype, 'Hemispheres' by Runsell Type, 'Radley' by Variatype, and 'Winner Sans' by sportsfonts (names referenced only for comparison).
Keywords: sports branding, posters, headlines, signage, merchandise, athletic, industrial, commanding, retro, impact, ruggedness, sportiness, octagonal, angular, blocky, compact, stencil-like.
A heavy, block-built sans with octagonal construction and sharply chamfered corners that replace curves with planar facets. Strokes are monolinear and dense, with compact internal counters and squared terminals that emphasize a rigid, engineered silhouette. Uppercase forms read like athletic letterforms, while the lowercase follows the same faceted logic with simplified bowls and short apertures; spacing and widths vary per glyph, creating a lively, punchy rhythm. Numerals are equally angular and sturdy, designed for high impact and clear figure shapes at display sizes.
Well suited to sports identities, team apparel, and energetic headline systems where a compact, high-impact voice is needed. It also fits wayfinding, packaging callouts, and bold editorial titling, especially where an angular, industrial presence can carry the hierarchy.
The overall tone is forceful and utilitarian, evoking sports graphics, industrial labeling, and bold signage. Its faceted geometry gives it a rugged, no-nonsense attitude that feels both retro and modern, depending on context and color treatment.
The design appears intended to deliver maximum impact through a faceted, octagonal construction that stays crisp and legible in big, bold settings. By minimizing curves and tightening counters, it prioritizes a tough, engineered aesthetic that reads quickly and holds up in graphic applications.
Because counters are tight and joins are abrupt, the face performs best when given breathing room; larger sizes and slightly generous tracking help preserve distinct letter shapes. The consistent corner chamfers create strong cohesion across caps, lowercase, and numerals, reinforcing a uniform, manufactured look.