Sans Normal Bybof 7 is a regular weight, wide, medium contrast, upright, normal x-height font visually similar to 'Asgard' by Zetafonts (names referenced only for comparison).
Keywords: ui text, signage, branding, headlines, posters, modern, clean, technical, friendly, versatility, clarity, modernity, distinctiveness, monolinear, geometric, open forms, low modulation, tall caps.
This typeface is a smooth, geometric sans with largely monolinear strokes and gently rounded terminals. Proportions skew roomy, with broad bowls and open apertures that keep counters clear in both uppercase and lowercase. Curves are drawn with an even, circular logic (notably in O/C/G), while straight-sided forms stay crisp and vertical. Several characters show distinctive, slightly calligraphic-like joins or spur details (e.g., a looped Q tail and subtle hooks on select lowercase forms), adding personality without breaking the overall restraint.
It suits interface and product typography where clarity and a contemporary feel are important, and it also performs well for signage and wayfinding thanks to open counters and straightforward forms. The added character in a few glyph details makes it a good option for branding and display headlines that want modern neutrality with a mild signature.
The overall tone is contemporary and approachable, with a quiet tech-forward polish. Its rounded geometry reads friendly and accessible, while the clean rhythm and open counters lend a purposeful, utilitarian confidence.
The design appears intended as a versatile geometric sans that prioritizes clean readability and consistent rhythm, while introducing a few distinctive glyph gestures to keep the voice from feeling generic.
The uppercase set appears tall and spacious, and the text sample shows a steady line color at larger sizes with good separation between similarly shaped letters. Numerals follow the same geometric logic, with smooth curves and simple, readable construction.