Sans Normal Alrip 14 is a regular weight, wide, low contrast, upright, normal x-height font visually similar to 'Handil Pro' by Alifinart Studio, 'Brooklyn' by Designova, 'Mercenary' by Miller Type Foundry, and 'Artico' by cretype (names referenced only for comparison).
Keywords: ui text, branding, headlines, editorial, signage, clean, modern, friendly, neutral, tech, legibility, versatility, modernity, clarity, rounded, open apertures, geometric, even rhythm, crisp terminals.
A contemporary sans with rounded, geometric underpinnings and smooth, continuous curves. Strokes maintain an even thickness with minimal modulation, and terminals are clean and squared-off, keeping the texture crisp. Counters are generous and apertures stay open, producing clear word shapes in text. Uppercase forms feel stable and straightforward, while lowercase letters keep a simple, highly legible construction with a double-storey “a” and compact, tidy joins.
It suits user interfaces and product design where clarity and consistency are priorities, and it scales well from compact labels to larger headings. The even texture and open shapes also make it a solid choice for editorial layouts, wayfinding, and brand systems that need a contemporary, unobtrusive sans.
The overall tone is clean and modern, with a friendly neutrality that avoids sounding either overly corporate or overly playful. Its rounded geometry gives it a welcoming, approachable voice while still reading as current and utilitarian.
The design appears aimed at an all-purpose, modern sans that balances geometric clarity with approachable roundness, prioritizing legibility and an even typographic color across a range of sizes.
Spacing appears comfortable and consistent, supporting a smooth reading rhythm in paragraphs. Numerals look straightforward and practical, matching the letterforms without calling attention to themselves.