Sans Normal Okruh 31 is a bold, normal width, low contrast, upright, normal x-height font visually similar to 'Priego' by Brenners Template and 'Aratigo' by Sryga (names referenced only for comparison).
Keywords: headlines, branding, posters, signage, ui labels, modern, friendly, clean, confident, neutral, clarity, modernization, versatility, impact, geometric, rounded, smooth, compact, solid.
This typeface is a clean, geometric sans with sturdy strokes and smooth, rounded curves. Letterforms lean on circular and elliptical construction (notably in O, C, and G), paired with straight-sided verticals that keep the texture crisp and stable. Terminals are mostly plain and blunt, counters are open and fairly generous, and the overall spacing reads even and controlled, creating a compact, high-impact line of text. The lowercase uses single-storey a and g, reinforcing a simplified, contemporary construction and an approachable rhythm.
It performs best in headlines and short blocks of copy where a strong, modern sans voice is desired. The clear geometry and open counters also make it suitable for branding systems, posters, wayfinding and signage, and UI labels where a compact, readable texture helps maintain clarity.
The overall tone is modern and friendly while staying neutral enough for general-purpose design. Its weight and compactness give it a confident, assertive voice suited to contemporary branding and interface contexts without feeling ornamental or quirky.
The design appears intended as a straightforward, contemporary sans that prioritizes clean geometry, solid presence, and easy readability. Its simplified lowercase forms and smooth curves suggest a focus on modern digital and brand applications where consistency and clarity are key.
The numerals appear clear and sturdy with consistent stroke behavior and rounded shapes in 0, 6, 8, and 9, supporting strong legibility at display sizes. The Q’s tail is minimal and tidy, and diagonals (V, W, X, Y) are cleanly cut, contributing to a crisp, engineered feel.