Sans Normal Lomit 14 is a very bold, wide, low contrast, italic, normal x-height font visually similar to 'Galano Grotesque' by René Bieder and 'Manifestor' by Stawix (names referenced only for comparison).
Keywords: headlines, posters, branding, sports, packaging, sporty, energetic, modern, bold, confident, impact, motion, clarity, modernity, oblique, rounded, geometric, compact, high-impact.
A heavy, right-leaning sans with rounded, geometric construction and a tightly controlled, consistent stroke. Curves are smooth and full, with circular counters in letters like O, Q, and o, while joins and terminals read clean and slightly softened rather than sharp. The proportions feel broad and stable, with generous bowls and strong horizontals; diagonals (V, W, X, Y) keep a firm, engineered rhythm. Overall spacing is straightforward and sturdy, favoring solid silhouettes and clear interior shapes at display sizes.
Best suited to high-impact display work such as headlines, posters, sports branding, and bold promotional graphics. It also fits packaging and large-scale editorial callouts where strong silhouettes and a dynamic slant help establish hierarchy quickly.
The tone is energetic and assertive, with an athletic, forward-moving slant that suggests speed and momentum. Its dense weight and rounded geometry give it a friendly toughness—confident and contemporary rather than formal or delicate.
The design appears intended to deliver maximum punch and motion while keeping forms simple and broadly readable. By pairing a pronounced oblique stance with rounded, geometric shapes, it aims for a modern, approachable display voice that remains cohesive across letters and figures.
The numeral set matches the same robust, rounded language, staying highly legible with large counters and minimal detailing. The italic angle is substantial, so the font reads most naturally in short bursts where the slant can work as emphasis rather than sustained text texture.